Choose NJ Names Herbold as Next President and CEO

On Mar 27, 2026

The Board of Directors of Choose New Jersey has appointment Amy Herbold as its next president and CEO effective April 16, 2026. Herbold will guide the organization into its next chapter of growth and global engagement. she will succeed Wesley Mathews, who served as president and CEO of the organization from 2022 through 2025.

“With Amy at the helm, we are confident that Choose New Jersey will continue to attract impactful investments and jobs that move New Jersey’s economy forward,” said Ralph LaRossa, chair of Choose New Jersey and chair, president, and CEO of PSEG. “With experience in both the public and private sectors, she is well-positioned to attract and retain businesses to New Jersey. The Board of Directors looks forward to partnering with her to advance Governor Sherrill’s economic priorities.”

Herbold currently serves as senior vice president of corporate and regulatory affairs for the Triple Five Group, where she supports a range of high-profile development initiatives.

“New Jersey’s impact on the global economy is undeniable. Our state represents the 22nd largest economy in the world and serves as a destination for entrepreneurs to start and grow their businesses, fueling job growth and creating opportunities for New Jersey families. My administration is committed to fostering an environment where innovation can flourish and where New Jerseyans can thrive,” said Gov. Mikie Sherrill. “Amy has a proven track record of advancing the growth of one of our state’s premier economic and tourist hubs. I am confident that her leadership will drive meaningful and substantial investments in New Jersey. I look forward to working with Choose New Jersey to attract investment, strengthen key industries, and create jobs across New Jersey.”

“I’m honored to lead Choose New Jersey at such a pivotal moment and grateful to the Board of Directors for their confidence in me,” said Herbold. “New Jersey has all the assets to compete—and win—on a global stage: talent, location, infrastructure, and innovation. I look forward to working with Governor Mikie Sherrill and our partners across business and government to drive investment, create jobs, and tell New Jersey’s story to the world, benefitting our local communities statewide.”

Herbold earned her J.D. at Seton Hall University School of Law and is a graduate of Trinity University.

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